Costa Crociere
Key Holders

The project consists in the development of a new release of key holders intended to accompany guests during their cruise. The goal was to offer to customers a new shipping experience concerning graphics and contents, but at the same time to be able to provide services and information simple to use. The content is clear and coherent between the various communication tools.
The realization process saw me as the creative and artistic manager, as well as the coordinator in relation to the workflow of the various internal departments of Costa and the communication agency having a supporting role in the graphic design of all the new ship plans of the fleet of Costa Crociere. The key holders were made in paper form and combined with the card keys delivered to guests, aimed at ensuring access to their cabins. The products showcase all the ship plans accessible by the user with information related to the entirety of the attractions available for single deck, especially enhancing those characteristics typical of each single ship, like the SPA Samsara, the Brewery, the Casino, the themed restaurants.

Costa Crociere
Key Holders

The project consists in the development of a new release of key holders intended to accompany guests during their cruise. The goal was to offer to customers a new shipping experience concerning graphics and contents, but at the same time to be able to provide services and information simple to use. The content is clear and coherent between the various communication tools.
The realization process saw me as the creative and artistic manager, as well as the coordinator in relation to the workflow of the various internal departments of Costa and the communication agency having a supporting role in the graphic design of all the new ship plans of the fleet of Costa Crociere. The key holders were made in paper form and combined with the card keys delivered to guests, aimed at ensuring access to their cabins. The products showcase all the ship plans accessible by the user with information related to the entirety of the attractions available for single deck, especially enhancing those characteristics typical of each single ship, like the SPA Samsara, the Brewery, the Casino, the themed restaurants.

CLIENT

Costa Crociere

AGENCY COLLABORATION

Artefice Group

DATE

March 2017 – November 2018

COSTA DIADEMA

COSTA PACIFICA

MY ROLES & RESPONSIBILITIES

Project Coordination, Responsibility for Creativity, Creative and Art Direction, Visual and Graphic Design, Brand and Advertising Comunication Strategy

Made in Italy

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