Costa Crociere
Digital Transformation

The project, coordinated by Norbert Stiekema (Chief Strategy & Digital Officer), has as main objective the promotion of the development of new digital technologies, models and business solutions in Costa Crociere. The multidisciplinary team has played a supporting role in defining the company’s medium and long term strategy, providing a detailed analysis of market trends and technological developments. The digital transformation comes from the great opportunity to satisfy the desires of the guests, in order to bring on board of the Costa Crociere fleet new types of customers and to differentiate from competitors, incorporating ideas and technologies outside the traditional areas.
The project saw me as creative and artistic director of the omnichannel coordinated image, with the realization of numerous works such as: key visuals, infographics, ID Badges, commercial videos inside the company and for the partners, as well as data presentations for the top management.

Costa Crociere
Digital Transformation

The project, coordinated by Norbert Stiekema (Chief Strategy & Digital Officer), has as main objective the promotion of the development of new digital technologies, models and business solutions in Costa Crociere. The multidisciplinary team has played a supporting role in defining the company’s medium and long term strategy, providing a detailed analysis of market trends and technological developments. The digital transformation comes from the great opportunity to satisfy the desires of the guests, in order to bring on board of the Costa Crociere fleet new types of customers and to differentiate from competitors, incorporating ideas and technologies outside the traditional areas.
The project saw me as creative and artistic director of the omnichannel coordinated image, with the realization of numerous works such as: key visuals, infographics, ID Badges, commercial videos inside the company and for the partners, as well as data presentations for the top management.

CLIENT

Costa Crociere

DATE

April 2018 – November2018

MY ROLES & RESPONSIBILITIES

Responsibility for Creativity, Creative and Art Direction, Visual and Graphic Design, Brand Strategy

Made in Italy

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